Our Mission

We’re here to reimagine the news. Here to earn and keep your trust. Here to be accountable. It’s our mission to bring you the facts that empower you. Our aim is that our community of creators will always meet you where you are, bringing relevant information in a way that’s simple, accessible and digestible.
Factual News
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About Us

Our principles:
  • We meet audiences where they are. Today, you can find us on TikTok, Instagram, YouTube, Twitter, Facebook & Snap - as well as here on our own mobile-friendly site. Tomorrow you will find us in gaming spaces, connected TVs and any place where people spend their time online.
  • We fight misinformation by taking journalism back to the essential tenets of the craft (what are the facts and how do we explain them?). We use our unique method of Horizontal Storytelling to bring audiences on a journey of discovery.
  • We listen to audiences and our partners to create communities and offer solutions. The news industry engagement average on social media (likes, follows, completes, shares and bookmarks as a proportion of total views) is 4.7% - ours averages 10%.
TNM brings together the high-level expertise and experience of our founders with the passions and skills of our young creatives. We disrupt media norms and we develop with our partners and our audiences. Our mission is to solve the undersupply of trusted news and engaging information for the next generation of consumers.
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